Show the Impact of Tobacco on Diverse Communities!

Join APPEAL’s Efforts with the Centers for Disease Control and Prevention’s National Tobacco Education Campaign

The U.S. Centers for Disease Control and Prevention (CDC) launched the second round of their tobacco education campaign last week, Tips from Former Smokers (Tips). The campaign aims to continue raising awareness of the negative health effects caused by smoking, encourage smokers to quit, and encourage nonsmokers to protect themselves and their families from exposure to secondhand smoke through advertisements, public service announcments, and social media outreach. With a national spotlight on tobacco education, now is a critical time for APPEAL and our network members to help in delivering key information and resources to our Asian American Native Hawaiian and Pacific Islander communities.

The U.S. Centers for Disease Control and Prevention (CDC) launched the second round of their tobacco education campaign last week, Tips from Former Smokers (Tips). The campaign aims to continue raising awareness of the negative health effects caused by smoking, encourage smokers to quit, and encourage nonsmokers to protect themselves and their families from exposure to secondhand smoke through advertisements, public service announcments, and social media outreach. With a national spotlight on tobacco education, now is a critical time for APPEAL and our network members to help in delivering key information and resources to our Asian American Native Hawaiian and Pacific Islander communities.

Building on the success of last year’s campaign, the CDC is incorporating new ads highlighting stories of individuals from diverse communities including: African American, Latino, Lesbian, Gay, Bisexual, Transgender (LGBT), and Native American/Alaska Native communities. Additionally, CDC is making a special effort to reach out to Asian American smokers by placing ads that include a “tip” to encourage smokers to call the Asian Smokers’ Quitline in various Asian-language newspapers across the country.

To support these national tobacco education efforts, APPEAL encourages network members to help spread these critical messages to our communities and encourage them to get involved.

Here’s what you can do to help:

  • Share campaign materials with your clients, patients, or community members: Post the Tips videos and other relevant Tips information on your website or social media channels. Visit the Tips website.
  • Raise our communities’ voices in the fight against tobacco: Encourage community members to share personal stories on how tobacco has changed their life on the National Networks website.
  • Promote culturally appropriate resources for quitting tobacco: The Asian Smokers’ Quitline provides free in-language services to those who speak Chinese, Korean or Vietnamese.
  • With the help of network members, APPEAL hopes to shed further light on how tobacco is impacting Asian American, Native Hawaiian and Pacific Islander communities. If you need assistance with your efforts, please contact us at [email protected].